Why YOUR Business Needs to be Using Videos in Social Media, Right Now
Over the last few years we have seen tremendous growth in video marketing. Equipment prices have dropped, creative tools have improved, and video has been integrated into just about every single platform where you might want to reach an audience.
In fact if you have kept up to date with trends, you’ll probably be aware that video in social media content is quickly taking over most other forms of content.
Your customers are seeing video all of the time, and are using it themselves. On their personal pages, Facebook users are now updating their Timelines with Live videos instead of writing about what they are doing or taking photos.
Allowing friends and family to experience the moment along with the person who is recording the live video, and it is all done in real time.
Not only has this enhanced the social media experience for personal users, it has also become a hugely effective new tool for business users. Similarly, Instagram’s relatively new video feature has been a huge hit with both business and personal users.
Although Instagram’s video time limit is a matter of minutes, these short videos can have a dramatic effect when done right.
Snapchat, which began as a photo-sharing app that was popular with teenagers, has now become a hugely powerful marketing platform with hundreds of businesses sharing images and videos with other Snapchat users.
Last, and by no means least, every social media site is able to share YouTube videos, making YouTube still the best platform for uploading videos to the web.
Effective videos in Social Media Strategies For Your Business
Good business owners or online marketers know that in order to be successful with a social media account in business, it’s vital to have the right strategies in place in order to gain attention from the maximum amounts of people at the right times.
When it comes to social media marketing using video content, it is vital to have good marketing strategies in place in order to ensure that you get the best results. For example, the timing of your videos in social media is vital to getting a good response.
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